"Flower Thousand Bones": From TV series to movies, why the popularity of IP is no longer popular


1905 movie network feature Directed by,,,,, and other starring Xianxia fantasy movie was released on January 20, 2024. The film tells the story of the girl Hua Qiangu’s struggle with fate all the way, finally finding herself, and harvesting pure love. The movie continues the original play of the original work, preparing to evoke the memories of the whole people’s pursuit of this master-disciple sadomasochism.



However, the movie version of "Hua Qiangu" has been sluggish since the official announcement. After the movie was released, the box office on the first day was less than 3 million, and the predicted box office was only about 20 million. Audiences who have seen the movie do not buy the quality of the movie, and even call it the first bad movie in 2024. Many people say it is "the first bad year".



In 2015, the TV series "Hua Qiangu" adapted from the novel of the same name, once broadcast, triggered a ratings boom, with popular actors, and set off a "Xianxia fever" across the country. The average audience rating of the TV series broke 2, and the audience share of the finale was as high as 50%. It broke the viewing record of China’s weekly broadcast drama. Why did the movie version "Hua Qiangu" "Love Tribulation" resurface after 8 years but no longer have a good reputation?


What’s wrong with "Hua Qiangu"?


Film critic Wu Yanyu gave her own opinion. From all aspects, she did not feel the sincerity of the film version "Hua Qiangu" as a movie.


The first is that the "Hua Qiangu" IP is basically out of popularity in 2024.



Before 2015, our audience saw more pure fairy fantasy works. At that time, in the form of a fairy and idol, "Flower Qiangu" pioneered the vertical type of "fairy puppet" and became the favorite film and television genre of young audiences at that time. By 2024, the audience had seen too many "fairy puppet" dramas and too many handsome men and beautiful women, so they were not so "cold" for this type of movie.



Secondly, in the casting, the audience was not satisfied with the casting of the male and female protagonists, and was questioned as "not immortal, very down-to-earth".



As a well-deserved protagonist in "Hua Qiangu", when Zhao Liying played this role, she was very smart and immersive, including the blackened performance in the later stage of the series. Zhao Liying could also perform a sense of contrast and bring the role of Hua Qiangu to life. Compared with the TV version of "Hua Qiangu", the make-up of the female protagonist Chen Turin in the film version was not as smart as Zhao Liying back then, and her acting skills were also quite different from Zhao Liying’s.



The image of the male protagonist Baizi painting is a relatively silent, thoughtful immortal, which is very suitable for the image of a relatively cold person. However, the ancient costume shape of Li Chengbin in the film version is too different from the image of Baizi painting in the minds of many audiences.



In addition, because of the length of the movie, the plot progression of the movie version also appears more blunt and sudden.


The relationship between Hua Qiangu and Baizi’s master and apprentice in the film and television drama was described at a long length, from the fact that the two could not fall in love, to the process of the two from the taboo to the final break, the gradual progression of the feelings would make the audience feel so moved.


However, in the movie, these two people broke the principle of "master and disciple taboo" very suddenly. In the movie, Bai Zihua was injured, and Hua Qiangu went to save him. Why did Hua Qiangu save his master? Where did their relationship start to grow? What did Hua Qiangu endure during the process of saving her master? How did the two "blacken"? How did they return to the right track after "blackening"? The movie unfolded in a hurry for more than ten minutes, and the screenwriter of the related plot of the two people’s emotional changes did not explain it, so the audience was also confused.



In the end, the special effects production was also quite shoddy, unable to match the audience’s expectations. Some viewers even commented that "CG network is at a high level, and webcasting is recommended".



A good Xianxia movie definitely has a relatively high threshold in terms of special effects, but judging from the level of special effects in this movie, it seems to be stuck at the same level as five years ago.



Therefore, from the film version of "Hua Qiangu", we can see that the popularity of IP will gradually decline, and the capital boom will gradually subside. If the creators of the film are not attentive, then as the audience said, the film may not really need to appear in the market.


The way out of the drama?


How to successfully create a second-generation film based on the drama version has become a problem that plagues filmmakers. As far as the "drama-to-film" model is concerned, it was very popular in the past few years. It was a pity that they did not achieve good reputation and box office results, and also consumed the trust of subsequent audiences in the entire "drama-to-film" category.



It can be said that it is more difficult to adapt a TV series into a movie than to create a brand new story. Although adaptations have a certain IP effect and have more advantages in publicity and marketing in the later stage, for film creation, adaptations are often constrained by the story of the series, the character setting, the actors and other parties, and the requirements for screenwriters and directors are higher.


Therefore, in order to meet the audience’s expectations, it is best to keep the original starring role in the movie remake project, but you can choose the behind-the-scenes production staff who are more familiar with the rules of film creation. At the same time, for an IP to carry out secondary creation, it must have some dialogue and combination with the current era and the current audience, and treat it with the most sincere and rigorous attitude, in order to make a second creation that is no less influential than its own IP.



The big IP that should have been getting hotter and hotter was getting colder and colder, from the empty alley to the lonely opening. In fact, the era of relying on reputation and attention has passed, and it is ultimately up to filmmakers to create movies with their hearts!


Nicholas Tse talks about the action drama of "Anger · Serious Case": exchanging desperation for respect

1905 movie network feature "Out of the studio," came to the Emperor Studios in Beijing, where the original Cantonese version is still hot. "Anger · Serious Case" was released on July 30, and the key was postponed to October 31. So far, it has made 1.10 billion box office. The show once again invited the actor who plays Ah Ao to meet him face-to-face.

It has been a month since the last conversation with Nicholas Tse. The last time the program team went to Nicholas Tse’s Fenwei Kitchen, they talked to him about the time in the kitchen over the years, and how he has been constantly enriching himself and shining in "Rage · Serious Case". Now that "Rage · Serious Case" has achieved a good box office performance, Nicholas Tse is once again a guest on "Today Film Review". What is his opinion on action movies?

The program team prepared some videos about Nicholas Tse’s life clips in advance, including the director’s behind- the-scene. Seeing Nicholas Tse in the behind- the-scene, he remembered his cooperation with the director and sighed: "I don’t know how long I haven’t shed tears, and I couldn’t stop crying that day. Not every time there is such a right combination, I think this time it is a rare feeling that one plus one is greater than three."

Nicholas Tse recalled a tacit understanding with director Chen Musheng: "In fact, we never discussed this role from beginning to end, and never talked about what A Ao should be like. This time it was particularly natural, and he didn’t ask me too much how to perform."

During the filming of "Rage · Serious Case", Tse was accustomed to performing the same scene three times, gradually advancing his emotions, each time performing in a different state: "I will play him three, the first one will be 70% (emotion), maybe the second one will be 85% (emotion), and the third one will be 95% (emotion) for him to choose when he goes back to edit." Although the character of A Ao is more three-dimensional at the text level, many performances need to be designed on the spot and adjusted through the atmosphere of the scene.

Nicholas Tse gave an example. The last weapon he used in the film, the Butterfly Knife, was chosen according to the situation in the scene. But remembering this detail, Nicholas Tse felt a little regretful: "You will find that the first time I took the knife, from the middle to the last, there were three different knives.

"Rage · Serious Case" is a rare Hong Kong action movie with a pure temperament recently. The word Hong Kong action movie has a special meaning in Nicholas Tse’s heart: "I like movies so much because of action movies, and I think that in the world of film, our Chinese movies have a great advantage. In fact, I think the reason why action can travel all over the world is because it has broken the language barrier."

Nicholas Tse was injured in his first film, but he insisted on being injured at that time, and went to the hospital for treatment after filming. Nicholas Tse recalled: "After I was injured, I kept sticking that strong tape here, changing socks, changing shoes and then playing, changing this thing every 45 minutes, and then going to the hospital every six hours."

Nicholas Tse, who was born into an acting family, has many options in film performances, but he still chooses relatively hard-working action movies and works hard in movies. "In fact, from the age of 16 to the age of 20, I basically got boos in Hong Kong. I sang on stage and didn’t get applause until I was 20," Tse said of his choice. "For the first three years, I would be booed until I couldn’t hear anything, so whatever I did in every field, I would ask myself to do better. If I was filming, I would do the hardest moves. I hope I can get back everyone’s respect."

When he was talking to his mother on the phone, he snatched his mobile phone from her side and said that Nicholas Tse had worked too hard to make movies, so why didn’t he choose to sing? Nicholas Tse replied, "Principal (Alan Tam), I can’t sing like you, otherwise I would sing too, and making action movies is what I like." Understanding Nicholas Tse’s love, Alan Tam encouraged him, "Persist and continue."

Nicholas Tse has been praised by his predecessors in action movies for his drive. The outside world believes that the current Hong Kong action movie actors are not picking up, Nicholas Tse hopes that the popularity of "Rage · Serious Case" will ignite the enthusiasm of young people who like action movies and let them devote themselves to the shooting of action movies. "In fact, I recently launched a small invitation. If you are interested in acting in action movies and have some martial arts roots, you can go to any of my self-media platforms and leave your introduction and your photos, etc. I will ask the team to analyze whether we have this fate to work together."

From the very beginning of filmmaking, Nicholas Tse chose to work hard. Now, he hopes to become a role model for young people, let his passion drive them, and work hard for Chinese films, so that Chinese films can be resplendent.

Linnei partners with "Dream Maker" Season 11 to create a healthier life

The 11th season of the popular variety show "Dream Transformer" created by Oriental Satellite TV will officially return on August 28. As a special cooperative sponsor and officially designated brand of kitchen appliances, hot water, heating and heat pump systems, Linnei once again joined hands with the main creative team to bring more families a comfortable, healthy and green home life experience through the perfect combination of technology and humanized design.

Looking back at the tenth season of the program, the "Dream Transformer" program team joined hands with Linnei to travel to Beijing, Shanghai, Hong Kong and other cities, penetrating into different families and public welfare spaces, and carrying out humanized transformations to meet the demands of users in different regions, structures, and age groups.

In the renovation case of a century-old house on Changle Road, Shanghai, the old house is humid and cold, and the elderly often feel unwell because of the cold. In order to ensure the comfortable living environment of the client’s mother and daughter, the Linnei Zhihui cooling and heating system was selected. The system integrates winter heating and summer cooling, creating a comfortable life for them in the whole house in winter and summer. It starts from the feet in winter and is cool but not cold in summer, creating a comfortable and healthy elderly care space for the elderly.

In the Shanghai Jiangyin Street family renovation case, in response to the needs of caring for father and daughter members with ALS, effectively reducing the mother’s care burden in daily life, and improving home safety, the Linnei Double Anxin series safety stove was selected. The double stove heads are equipped with intelligent temperature sensors, which have functions such as intelligent timing and safety protection. Not only does it avoid safety hazards such as the mother being busy taking care of the family and drying the pot or accidentally turning off the flame without timely detection, but also saves the mother’s busy time in front of the stove. The Linnei full set of kitchen appliances selected in this case, including smoke stoves, dishwashers, steamers, water purifiers, etc., has created a senior-friendly modern kitchen space.

When renovating a three-generation family in Hangzhou, considering that the house is easy to get wet near the riverside, and the elderly father’s weak body needs a warm environment, Linnei specially customized the heating system solution – Oxygen Pro series wall-hung boilers and matching whole-house floor heating, bringing comfortable whole-house heating and domestic hot water for the elderly. Even in the wet and cold southern winter, it can ensure that heating and domestic hot water can be enjoyed at the same time. While bathing comfortably, the house is just as warm. Bringing the elderly a comfortable body feeling of warmth from the feet improves the comfort and aging of the whole house.

In the case of remodeling a century-old house on Fuxing West Road in Shanghai, due to the aging of the house, many water leaks, domestic water use is more difficult, and the water heater installed in the corridor is also extremely unsafe. In order to ensure the comfortable water experience of the mother and son, the Linnei Oxygen Pro series zero-cold water heater is selected. Its zero-cold water and double-water servo technology not only realizes that hot water is turned on immediately without waiting, but also uses constant temperature water, and it will not be scalded by hot water when bathing. The powerful cleaning power of the updated iteration of Micro-Nano Active Oxygen 2.0 technology also provides more protection for the health of the son, while reducing the daily housework burden of the mother.

From senior-friendly kitchen solutions to energy-efficient heating systems to whole-house healthy water systems, Linnei showcases his profound heritage and innovative strength in the field of home living, and interprets the infinite possibilities and warm power of "home" with practical actions.

In the eleventh season of "Dream Transformer", Linnei will continue to work in depth with the program team to explore more innovative transformation solutions, once again leveraging professional advantages, and tailor solutions to each family’s unique living needs and challenges.

In this season’s program, Linnei will bring the newly launched "Avenue" series of full-scene kitchen appliance solutions to meet different cooking needs and bring a more relaxed cooking experience; at the same time, the large-liter, safer gas water heater can not only bring surging water to users, but also achieve a comprehensive upgrade in safety performance, ensuring comfortable bathing while also escorting family safety.

In order to comprehensively enhance the user’s living experience, Linnei will also bring a more energy-efficient and comfortable heating system, which can achieve efficient heating while also providing comfortable domestic hot water. In addition, Linnei’s blockbuster product – the air source heat pump system solution for hot and cold water will also be used in the renovation case. This system integrates summer cooling, winter heating, and four-season hot water to help users meet the multiple needs of household hot water supply and indoor temperature regulation.

Linnei will continue to adhere to the brand concept of "creating a healthier lifestyle", maintain close cooperation with "Dream Renovation Home", continue to explore and innovate, and bring a more comfortable, healthy and green home life experience to more families. At the same time, Linnei will continue to pay attention to social development trends and changes in consumer demand, and is committed to becoming an important force in promoting the quality of home life.

From August 28th, every Wednesday at 22:00, Lin Nai invites you to lock in the 11th season of Dragon TV’s "Dream Transformer" and go to the beauty of life together.

It doesn’t matter if it explodes or not, as soon as "The Wind Blows Half Summer" goes LIVE, Zhao Liying can transform successfully

Directed by Fu Dongyu and Mao, who have won the first prize of the Flying Sky Award twice, written by Zhang Ting and Fu Dongyu, and starring Zhao Liying, Ou Hao and Li Guangjie, the group portrait drama "The Wind Blows in Half Summer" has been broadcast on Zhejiang Satellite TV and Jiangsu Satellite TV since November 27.

Adapted from Anai’s novel "Unable to Die", the drama tells the story of the self-made Xu Banxia in the 1990s, who, with his unique vision and daring personality, overcame obstacles with his brothers Xiaocai and Chen Cosmos, and broke through the world in the steel industry where the strong gathered.

Anai is now a familiar IP adaptor to ordinary audiences, and his works such as "Great Rivers" have already gained a good reputation.

In the cast, the drama features powerful actors such as Liu Wei, Ke Lan, Feng Jiayi, Wang Jinsong, and Li Guangjie. The plot focuses on the grand background of the 1990s and depicts the fetters between the changes of the times and the fate of the characters. After the reform and opening up of New China, the changing situation of the steel industry revolves around the transformation of the steel industry, which involves the connection, bankruptcy, reorganization, and rise of state-owned enterprises and private enterprises.

Looking at it this way, with the post-1985 super-first-line flower Zhao Liying in charge, supplemented by a group of old drama bones, and a good IP theme, it is pointing to the rush of the explosive drama. In addition, the entire content of the story is all focused on a woman, Xu Banxia, who is the character played by Zhao Liying, so this is an inspirational drama without suspense.

Then, according to its configuration, if this movie exploded, Zhao Liying, as the heroine, would be able to successfully advance to Tsing Yi. But in fact, whether Zhao Liying can advance or not has little to do with the final effect of this show, because Zhao Liying can already say goodbye to Xiaohua’s identity.

Why is it so certain that as long as this drama is broadcast, it means that Zhao Liying can shed the label of Xiaohua?

The first and most crucial point was Zhao Liying’s attitude.

Judging from the publicity in the early stage of the show’s trailer and the feeling of the first day of broadcasting, Zhao Liying played a completely non-Xiaohua female character. From the initial trailer, it can be seen that this character is somewhat similar to the happiness in "Happiness to Wanjia", with a unique toughness, never admitting defeat, saying yes to the truth, swinging her arms and hitting her face, and hitting garbage men, which is very cool for female audiences.

Even if everyone still felt that Zhao Liying’s acting skills were not good enough, the characters she chose had a big breakthrough. The little Huadan characters she played before were often superficial and did not require too many facial changes and inner struggles, but the role of Tsing Yi meant more challenges, more diverse emotions, and more complex encounters.

Zhao Liying said that she wanted to make a transformation, so she had been firmly following this path. She had tried both realistic themes and suspense dramas. She had been criticized by everyone for her weak speaking skills since she started acting, and she could also see her continuous progress in new dramas again and again.

In addition, Zhao Liying’s attitude has to be compared horizontally with several of his competitors. Yang Mi, who has been compared with Zhao Liying for a long time, has successively fallen into two setbacks: "Thank You Doctor" and "The Eighth Law of Love". My sister instantly became an aunt, and the most common problems that netizens complained about were greasy and exhaustion. To put it bluntly, her acting skills did not improve and she did not grasp the role well.

There is also Liu Yifei, who has always disdained to compare with Ba Wuhua, but now she has also entered the circle of TV dramas, but when she was playing "Dream Hualu", she kept making small moves, as if she was shopping in a vegetable market, and she couldn’t even do basic short sentences. The remaining few people are basically unable to compare with Zhao Liying.

In addition, a key point that inadvertently helped Zhao Liying play the auxiliary route was the long tail effect of "Do you know if you should be green, fat, red and thin".

When "Do You Know" first met the audience, everyone laughed at it as Waterloo at noon. Regardless of the whole plot, when you click on the first episode, there are a few lines that have made basic grammatical mistakes in primary school Chinese. It makes everyone feel that it is not enough to be so lax to become a good drama.

Looking back, Zhao Liying was ridiculed by everyone in this drama as the acting basin in the whole drama, and she didn’t catch the emotions that many old actors threw at her. To be honest, Zhao Liying is indeed not the most outstanding in this drama, but she is the only heroine in this drama, so the long tail effect created by this drama must be counted on Zhao Liying’s head.

After nearly 1,500 days of broadcasting, the average broadcast volume still exceeded 2kw, ranking ninth in the comprehensive list of the year. An old drama that has been broadcast for many years is quite conspicuous among the new dramas. Everyone jokingly described this drama as Zhao Liying’s pension drama.

Therefore, for the broadcast effect of the new drama "Wind Blows Half Summer", if it can explode, it will naturally be even more powerful. If it cannot explode, everyone will not discount the definition that Zhao Liying can almost transform successfully at present.

Ren Xianqi and Big S hold hands in the big movie "Longfeng Store" and plan to return to the Ming Dynasty


Big S, Ren Xianqi, MIUMIU

  The action comedy blockbuster "Dragon and Phoenix Shop" jointly invested by 21st Century Wake Film, Hong Kong Yongsheng Film and Television Production and New Wilderness Entertainment Media held a global launch ceremony in Hengdian on April 1. The main creator and star of the film, Ren Xianqi, Big S, Luo Jiaying, Liang Xiaolong, Huo Siyan, He Yunwei, Gong Xinliang, Lin Wei, etc. all attended the press conference.

  At the event, the producers gave a specially created golden sign of "Dragon and Phoenix Shop" to the film director Zhong Shujia and the owner of the Dragon and Phoenix Shop in the film, Da S, who was responsible for opening the door and welcoming the guests. According to the filmmaker, the film invested 6,000 taels of gold, and personally created a pair of Ming Dynasty silver tickets to give to the director. In addition, Taiwanese popular actress Chen Jon also signed a project cooperation contract with the 5510 film project at the ceremony, and expressed regret for not being able to participate in "Dragon and Phoenix Shop".

"5510 Movie Project" Continues the team of major creators

  The "5510 Movie Project" was jointly initiated by the legendary Hong Kong film industry Xiang Huasheng, together with Miss Sakurako, the chairperson of 21st Century Wake Pictures, and Mr. Xiao Kai, the producer of "Painted Skin". It is reported that the core elements of the "5510 Movie Project" are "large investment scale, large creative team, large cast, large brand effect, and large market effect". As the first film of the plan, "Tang Bohu Dianqiuxiang 2" has been successfully completed with the support of this concept. As the second film of the plan, "Dragon and Phoenix Shop" will continue to inherit the core elements of the "5510 Movie Project" as always. It is reported that the filming of "Dragon and Phoenix Shop" will continue the action comedy style of "Tang 2", and the film will have a more powerful creative lineup. Director Zhong Shujia ("72 Tenants"), photographer Zhang Dongliang ("Jinyiwei"), martial arts director Lin Dian ("Spider-Man"), art director Li Jingwen ("Thorn"), costume director Chen Gufang ("Crouching Tiger, Hidden Dragon") and others will work together to create a legendary blockbuster screen action comedy.

6,000 gold and silver tickets will be given to the director, and the big plan is to return to the Ming Dynasty

  The first film, "Tang Bohu Dianqiuxiang 2," tells the story of Tang Bohu, the merry genius of the Ming Dynasty, while this "Dragon and Phoenix Shop" will return to the Ming Dynasty to tell the story of "a story of Li Luo Yufeng who happened to meet Li Luo in the south of the Yangtze River under the Zhengde Emperor".

  At the press conference, the filmmakers issued a gold silver ticket worth 6,000 taels for the creators. "Like’Tang Bohu Dian Qiuxiang 2 ‘, the story of the film also takes place in the Ming Dynasty, so we specially designed it according to the style of the silver ticket at that time." According to the filmmakers, the 6,000-tael silver ticket is calculated according to the gold market price, and after being exchanged for RMB, it is the investment of the film. "We want to form a unique landscape of Chinese mainland movies, not only to make blockbusters, but also to make movies that the audience likes." Therefore, the idea of the Ming Dynasty silver ticket also added a lot of comic effect to the press conference.

Ren Xianqi plays a funny "Son of Heaven in Distress" again: "Dragon and Phoenix Shop" is insulated from spoof "

  At yesterday’s launch event, the film stars Ren Xianqi, Big S, Luo Jiaying, Liang Xiaolong, Huo Siyan, He Yunwei, Gong Xinliang, Lin Wei and others all appeared in costumes, especially Ren Xianqi who attracted attention by dressing as a graceful and luxurious emperor. According to Ren Xianqi, "Although it looks beautiful, this emperor is not easy to be. He wants to run away from marriage and seek love." Ren Xianqi has also been transformed from "Four Talents" Xu Changgu in "Tang Bohu Dian Qiuxiang 2" to "True Dragon Emperor".

  At the press conference, the Q versions of the other three talents in "Tang Bohu Dian Qiuxiang 2" also appeared at the press conference. "Both films are 5510 major film projects, so they will be related internally." According to the film’s introduction, the press conference specially arranged for the appearance of the characters in the game of "Tang Bohu Dian Qiuxiang 2", not only because today is April Fool’s Day, to give everyone a surprise. More importantly, the two films will be related in the plot, and the audience can experience the advanced experience through the "Dragon and Phoenix Shop" game designed by Mochi Zone. Ren Xianqi himself is in a dilemma as to which of the two characters he prefers: "One is a talented talent, and the other is a romantic and wise emperor. Then play a talented and romantic emperor." In addition, when asked whether the film would embody spoof elements as a comedy genre, Ren Xianqi firmly denied it, "The script of’Dragon and Phoenix Shop ‘is very funny, it is humor based on the plot of the movie, and it will completely avoid spoof elements."

Received a golden sign of "Longfeng Store", and the big S was praised as "Lady Boss Tongyan"

  In the film, Big S plays a dragon and phoenix shop owner who happens to meet Ren Xianqi, the Zhengde emperor who "escaped marriage". So the two staged a wonderful action comedy drama. According to reports, the title of the film "Dragon and phoenix shop" is taken from the store of Big S. At the press conference, Big S, who is dressed in a green gown, slowly took the stage. Her fair skin did not show the fatigue of filming at all, and because of her good maintenance, she was praised by many media in the venue as "Tongyan proprietress". At the same time, Mr. Xiang Huasheng and Miss Sakurako presented a golden signboard to director Zhong Shujia and "proprietress" Big S. Holding the golden signboard, Big S and the director also assured the investors that with such a strong lineup, they will definitely shoot a comedy classic.

  After receiving the golden signboard, the proprietress, Big S, immediately opened the door to the opening of the ceremony. "Open the door, and you will open the avenue; the wealth will also arrive, and the joy will also arrive. The opening of the door by Big S is also specially done." According to the filmmaker, on the one hand, the setting of this link means that the door will be opened to welcome the guests, and the audience can enter the theater to watch the film. On the other hand, through this festive way, it also conveys that the film will be a comedy blockbuster suitable for everyone to watch.

Chen Qiaoen signed a 5510 movie plan, but it was a pity that he did not play "Dragon and Phoenix Shop"

  In addition to making wonderful films, the 5510 Movie Project also provides a platform for many actors and directors to showcase themselves. It is reported that as early as the beginning of the 5510 Movie Project, it has signed a number of film contracts with A-list stars such as Huang Xiaoming, Li Bingbing, and Ren Xianqi. This time, it has attracted the signing of Chen Qiaoen, a famous actress from Taiwan. Since the main creator of "Dragon and Phoenix Shop" has long been confirmed, Chen Qiaoen did not appear in the starring lineup this time. In this regard, Chen Qiaoen said bluntly, "It is a pity that I was unable to catch up this time, but the investor has already agreed with me on the female lead of the next film."

Visiting notes

"Violent Proprietress" Big S beats "Emperor in Distress" Ren Xianqi

  On the morning of the press conference, the film "Dragon and Phoenix Shop" crew took the lead in arranging reporters to enter the filming location to "explore secrets": on that day, it was Ren Xianqi and Big S’s opponents who played a good show. It is said that Big S in the film once again continued the role of "Shrew" in "Love in the City". She took off her halter shirt and changed into an ancient costume and transformed herself into the proprietress of "Dragon and Phoenix Shop", specializing in dealing with the "stinky man" who wanted to eat his tofu in the play. Who knew that the emperor Ren Xianqi, who had just fallen into trouble, happened to pass by, and the two staged a hilarious bickering scene due to heavy misunderstandings, while the "violent" Big S added his fists and feet, and it was a funny drama of "Tiger Falling Pingyang being bullied by a woman".
 

Do we need so many live broadcasts of football matches?

Indeed, it is really convenient for modern people to watch the game nowadays. Even more and more people watch the live broadcast of the game in a year, which adds up to less than watching short videos or scoring GIFs. Then the question is, do we still need so many live football matches?

How many people will watch so many games? I think most people just watch their home team’s games, or those particularly important games. There are too many things in life that are more important than football! When talking about this issue, a British fan said so.

Besides, as a China fan, how much time do you spend watching live games every week? What’s your opinion about the overload of live broadcast of the game? Please tell us together in the comments!

Author | Adam Hurrey and Amitai Winehouse, ECO kryptonite

Edit | Gao Xiaochen

Source | Sports Industry Ecosphere (the original text was published in The Athletic, and it was partially deleted and adjusted due to the need of editing and expression)

The text is 4295 words in total | Estimated reading time is 11 minutes.

Not long ago, the Premier League officially announced:Before all the British fans can return to the stadium to watch the game(as early as May 17th), all events will continue to be broadcast live online in the UK.

This rule may not feel anything to overseas fans. But for British fans, it is a big event that can change their lives. After all, they haven’t watched the football match on TV on Saturday afternoon for decades.

This is due to a long-standing magical rule in Britain-3PM Blackout, which was negotiated and passed by the FA and the league.From 2: 45 pm to 5: 15 pm on Saturday, it is forbidden to broadcast any football match on TV.

The origin of 3pm blackout can be traced back to Bob Lord, Chairman of Burnley Club in 1964.(Bob Lord)A broadcast ban at Tevermore Stadium.In the view of Chairman Bao, the live TV broadcast is harmful to the club besides lowering the attendance rate of the stadium.

△ Center is Bob Lord, then chairman of Burnley Club.

Despite a lot of controversy, President Bao succeeded in persuading more and more clubs to accept it with his golden tongue.Television broadcast of demon theory.After unanimous negotiation, 3pm blackoutKick-off at three o’clock on Saturday afternoon is a tradition in English football.Not only has it become the rules of English clubs, but it has even been incorporated into the British broadcasting law, which makes it a criminal offence to broadcast football matches on TV on any Saturday afternoon in Britain.

However, due to the impact of the epidemic, all the games had to be broadcast online, and the question of whether the broadcast ban should be completely abolished was once again put on the focus of public discussion. But for British fans, although there are more games broadcast, the troubles of happiness have also come:With limited energy, so many games are broadcast live, it seems that I really can’t watch it!

How many people will watch so many games? I think most people just watch their home team’s games, or those particularly important games. There are too many things in life that are more important than football!

When talking about this issue, a British fan said so. His views also represent the voices of many fans.

In this regard, two columnists of The Athletic discussed through a podcast: Do we still need so many live football matches?

Too much broadcast of the game has made people tired of watching the game.

The host of Adam Hurrey The Athletic podcast, Football Cliches.

It has been a whole year since the special situation of being forced to have an empty match due to the epidemic, and the discussion on whether 3pm blackout should be cancelled has been going on for a long time. Therefore, it seems a natural thing to broadcast all the games in the current situation.

However, with the resumption of broadcasting, we gradually found that in the face of so many football matches, watching the ball every day is no longer a pleasure, and it has even become a psychological burden. 

As early as before the epidemic isolation intensified the daily competition in domestic broadcast of football matches, the broadcast of three matches on Super Sunday in Premier League was already a marathon experience for football fans: from pre-match comments to players’ warm-up, from goal playback to VAR slow-motion analysis, from betting recommendation to various advertisements ….. The broadcast of several consecutive football matches in one day is quite challenging for fans to watch and broadcast.

Whether the game involves their favorite team or their annoying team, or involves two teams that they don’t care about. 

△ A busy Premier League weekend screenshot from Tencent Sports APP

A Premier League fan in the UK, watching the game every Saturday, is probably like this:

The first game, kick-off at 12: 30 noon British time:

Ok, at noon, the game will start. Today’s noon match is a match in leicester city (generally speaking, leicester city or Southampton kick off earlier, as evidenced by the data). You will notice the long shadows in the stadium, which is definitely the last light environment that people want to face when watching the match or even playing football games.

In the end, leicester city won 2-0, but the attention of this game was completely covered up by the VAR controversy.

The second game, EnglishKick-off at 3: 00 pm national time:

All right! You’ve watched a game and got into shape. Although the commentators are still discussing the question of whether Team X is excellent or Team Y is rubbish (the conclusion is usually: emmm…… … I think both teams are similar).

The confrontation between the two sides in this game is Crystal Palace vs West Brom, which makes you immediately start to wonder if you should do something else while watching the ball. But you can’t go out when you think about the epidemic; I also think that due to the broadcasting law, there is no advertisement in the live broadcast of the game at 3 pm on Saturday ….. Well, let’s watch another game.

Unfortunately, Wilfrid Zaha, the thigh of Crystal Palace, was injured, and there was one less attraction in the game … It is said that the commentary of this game is famous, but the fans never seem to care about this.

Game 3, kick-off at 5: 30 pm UK time:

Well, it’s prime time for the broadcast, and the strong teams are going to play again. It may be a game in which Manchester City beat a team 4-0, or it may be a showdown between Arsenal and Newcastle. Under the full light of the stadium, the shiny stadium is quite attractive. In addition, there is nothing to watch on TV at this time, which may be the perfect time to sit on the sofa and watch the football match.

At the moment, Jamie Carragher (a former Liverpool player and now a famous football commentator) slides his hand on the screen, showing you all the details of the game you should know, which is great. In the end, it was an excellent game to watch, but it doesn’t seem to be time to put an end to today’s full football marathon … 

Game 4, kick-off at 8: 00 pm UK time:

COVID-19 epidemic, the end of the world, all these things on TV. To tell the truth, Premier League football really doesn’t need to broadcast four whole games a day, especially after 7: 30 pm. Now, you have watched three football matches, and your mind is obviously not on TV. On the sofa, you have already started to brush your mobile phone and saw more than a dozen popular short videos about the coach’s rage or the commentator’s passion for wheat. Although these videos have been forwarded by you, you will forget all about the video content in a short time.

This is often the daily life of a Premier League fan watching the game on weekends.

If the football match is broadcast all day, will I watch it? Yes, obviously, I will, but this is probably just my consciousness as a practitioner, but other fans may not appreciate the broadcast of so many games.

△ Newcastle striker Callum Wilson celebrates the goal

Image: Newcastle United/Newcastle United via Getty Images

Indeed, as long as fans can’t watch the game offline, the Premier League has the responsibility to keep football in the spotlight through more broadcasts.However, don’t underestimate how tired fans will feel in such a marathon. Just for the sake of our poor and tired brains, I hope that the competitors and broadcasters will not regard the countermeasures in this special period as future decisions. 

The broadcast of the game is overloaded? I don’t think so at all!

Amitai Winehouse News Editor

It’s 11 o’clock on Saturday morning. You slept in, got up, had dinner, drank coffee and went out for a walk. Maybe you had a lesson with fitness coach Joe Wicks in front of the TV. So what’s next? I can’t eat any more food, and Zoom’s online test hasn’t started yet. For you, this day seems far away. 

However, you remember, there is a football match today! You looked at the live app on your mobile phone. At 12: 30, leicester city played against Liverpool; At 3: 00 pm, Crystal Palace played against Burnley; At 5: 30 pm, Manchester City played against Tottenham; At 8: 00 pm, Wolves play Chelsea!

As a fan, the distant Saturday was finally saved!

In this difficult period, there are not many interesting things happening. But we can watch all the matches in the Premier League. After watching the matches, you still have many things to do: chatting with friends on social software, playing Fan Texi in the Premier League, and brushing short sports videos … Is there anything more interesting for sports fans?

It can be said that playing football in the open field is meaningless, but online broadcasting can give the game real meaning.Indeed, not many people feel that it is necessary to watch a Southampton-Brighton game with dignity, but it is important that more games are broadcast, so that those Southampton fans and Brighton fans who want to watch this game have a proper way to watch this game.

The competition should belong to the public, not just the hundreds of people who are now allowed to enter the stadium.

In fact, the existence of streaming media just proves why the view that all sports events should not be broadcast is flawed. In any case, I am firmly opposed to the ban on Saturday afternoon games.There are always people who argue that this measure can protect the attendance rate of low-level leagues, but as early as 2018, EFL(English Football League)It has been announced that all Saturday 3: 00 pm games will be broadcast on its cooperative streaming media platform iFollow, and many international regions have also allowed to broadcast the games at this time. 

△ Amazon Prime’s Premier League live broadcast room 

Image: Adam Davy/pool/AFP via Getty Images

What’s more, for fans who want to watch the game offline, it doesn’t matter whether the game is broadcast or not. But if you don’t want to go to the scene, you can certainly find a way to watch the game at home.

In other words, even if the game is not broadcast on the mainstream platforms with copyright such as Sky Sports, BT Sport, Amazon Prime and BBC One, people will find various ways to watch the game, which is not a problem for modern fans at all.Besides, the football club has fallen into financial difficulties, and we can at least make the broadcasting company happy for a while, so that the team’s copyright income can be guaranteed, and the more the better.

So to be honest, although there may be a problem of watching the game on TV, football is now facing a critical moment, so please forget the idea that any match should not be broadcast on TV. Please broadcast all the football matches for us, without stopping for a moment … The broadcast of the games that helped you through the boring time during the epidemic is also an important part of your life.

The above is the discussion between two British sports experts. So, as a China fan, how much time do you spend watching the game broadcast every week? What do you think of the view that the broadcast of the game is overloaded? Please tell us together in the comments!

(End of full text)

Original link: https://the athletic. com/2394322/2021/02/17/Premier-League-Matches-Stay-on-UK-TV-Lockdown-Fans-Bring-It-on-Boring/? source=user_shared_article

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Fight to the last 3 seconds! Henan’s campus basketball league played "NBA flavor"

Who said that "decisive battle to the final countdown stage" is exclusive to NBA or adult basketball games? On the afternoon of May 13th, the gymnasium in zhengzhou institute of aeronautical industry management (Longzihu Campus) was packed with people, and the 2022-23 Jr. NBA Campus Basketball League Henan Station Men’s Team Final was staged here with passion. In the last 3 seconds of the game, Zhengzhou No.2 Middle School men’s basketball team was only 61:60 ahead of Zhengzhou No.11 Middle School men’s basketball team. The latter held the ball and still had a chance to win the game, but the ball passed to the basket was intercepted by the other side, which made Zhengzhou No.2 Middle School men’s basketball team win the championship!

This breathtaking game with "NBA flavor" also came to a successful conclusion for Henan Station of 2022-23 Jr. NBA Campus Basketball League. Although they failed to win the championship, the boys of Zhengzhou No.11 Middle School men’s basketball team fought to the last minute. Although they were defeated, they won applause and applause from the audience just like the champion.

"That’s great! This reminds me of my own game. " Xue Yuyang, a Henan basketball legend and CBA star who has been watching the game on the sidelines, sighed.

More than 3 minutes before the end, Zhengzhou No.11 Middle School men’s basketball team was still behind by 53:57, but the team took the lead to 60:57 with a wave of 7:0 climax. Subsequently, Zhengzhou No.2 Middle School men’s basketball team began to launch a counterattack, scoring 4 points in a row to overtake the score, and the scene was stifling. In the last 3 seconds, Zhengzhou No.11 Middle School men’s basketball team held the ball and still had a chance to win, but the ball passed to the basket was intercepted by the other side and eventually regretted losing.

Yu Bocheng, No.21, the core of Zhengzhou No.2 Middle School Men’s Basketball Team, performed well throughout the game, scoring 12 points, 8 rebounds and 3 assists, which helped the team win the championship, and at the same time won the most outstanding player (MOP) award, which was a prize envied by friends-Adidas Harden 7th generation boots. "Not only is the atmosphere hot, but it is also broadcast live on the whole network. It is a great improvement for me to experience such a competition. This victory cannot be attributed to myself, it is the result of the hard work of the whole team and the hard work of the coach. " Yu Bocheng said after the game. Ding Shaoxiang, the head coach of Zhengzhou No.2 Middle School Men’s Basketball Team, talked about the feeling of leading the team to win the championship, and also wetted his eyes with excitement: "It’s very hard to prepare for the battle in recent days. The children of the whole team are very tough both on and off the court, and the victory belongs to them."

Not only for the sake of winning or losing on the field, but also for more teenagers to feel the fun of basketball, so this season’s Jr. NBA put forward the core concept of "not just winning". While congratulating the champion team, Xue Yuyang specially came to the bench of Zhengzhou No.11 Middle School Men’s Basketball Team to give them hugs and encouragement, so as to interpret "not just to win". "Both teams have excellent performances and are very respectable. There are no losers on the scene today." Xue Yuyang said.

Being in the lively campus basketball game, Xue Yuyang was infected by the passion of the players and the enthusiasm of the audience. "I was deeply attracted when I arrived at the scene today. Such a good atmosphere and such professional hardware facilities made me find the feeling when I played ball. Today’s children are really happy, they can learn and play, and the environment for playing and learning is so good. With the participation of more and more enterprises and professionals, the development of campus basketball will surely get better and better. "

2022-23 Jr. NBA Campus Basketball League in Henan Station, a total of 16 teams from male and female groups participated in the competition, starting from May 8 in Henan Experimental Middle School. On May 11th, the women’s team final was held between two women’s basketball teams from Henan Experimental Middle School and Jiyuan No.1 Middle School, both of which are strong teams in the whole country. In the end, the former won by 4 points and won the women’s team championship trophy in Henan Station.

It is understood that Jr. NBA, whose full name is Junior NBA, is an NBA global youth basketball development project that has covered 75 countries and regions before the project, aiming at improving the participation of basketball among teenagers and improving the basketball level and coaching ability of teenagers and coaches through grassroots basketball activities.

(Zhengguan journalist Chen Kaiwen Photo courtesy of the organizing Committee of the event)

Reporting/feedback

20 points over Cape Verde! Qiao Shuai changed the China men’s basketball team.

How much can a good head coach change a team? After watching the match between China Men’s Basketball Team and Cape Verde, there may be a clear answer in everyone’s mind.

On the stage of the Italian Trentino Cup, the China men’s basketball team beat its opponent 86-66, and the content of the game was also very rich. Although Cape Verde is not a strong team, at least they are one of the top 32 in the World Cup, and the main players are here. At the beginning of the game, Cape Verde once played a wave of 14-4, which was their biggest lead in this game. After that, everything in the field was controlled by the China men’s basketball team. At most, the two teams went straight to 30 points.

In the previous confrontation with Slovenian, we can actually see the excellent overall defense of China. Height and confrontation are the foundation of everything, and the execution of defensive strategy is also excellent enough. When qi zhou is present, Djordevich will still focus on the center guard, but will combine the defensive changes of the players in the upper flank and the backcourt. Before the change of defense, there will be some loss of position caused by eating cover or poor communication, which has greatly improved when facing Cape Verde. In addition to being hit by several dry-pulled three-pointers by opponents, and failing to protect rebounds several times, the overall defense of China men’s basketball team put great pressure on opponents.

However, what is more gratifying is the offensive end. In the past few years, the offensive end of China men’s basketball team was very unstable, and the offensive position was basically to see the weather. The arrival of Jorjevich has changed the team, and the solution of positional warfare has been enriched a lot. In addition to the cooperation between Zhao Jiwei and the inside pick-and-roll, the players on the flanks can also bring great pressure to their opponents. When the team moves better as a whole and shares the ball more calmly, it will naturally get more chances to score. When chinese basketball association hired Jorjevich, he hoped that he could bring more advanced play to the China men’s basketball team. In previous games, China team made more mistakes when dealing with this relatively complicated attack mode. Some are immature in handling the ball, and some are conscious problems. However, as the team plays more and more games, it is obvious that they are more proficient in dealing with offense.

Of course, it’s hard to explain too many problems in a warm-up match, and China’s campaign also means that it is beyond the three-point line. But the progress of the team is really visible to the naked eye, and there is still room for further improvement. Tomorrow, Beijing time, China men’s basketball team will play in the final of Trentino Cup. At that time, Li Kaier will make his debut in China men’s basketball shirt. As a panacea player, Li Kaier can further enrich the offensive play of the China Men’s Basketball Team, and more ideas about this team by Jorjevich will naturally have more room for display.

The "good gift" can’t stop! Arsenal lost 0-1 to help Manchester City defend the Premier League title ahead of schedule.

Arsenal always fall off the chain at critical moments. Send (information piece)

Reporter Yin Chengjun

Manchester City won the Premier League title in advance this season without worrying about it! In the early morning of 21st Beijing time, Arsenal lost 0-1 away to Nottingham Forest. At present, the score of 81 points is four points less than that of Manchester City. The "Gunners" have only played the last round of the Premier League this season. Even if they win, they can’t catch up with Manchester City, which has not played three games. Therefore, this season’s Premier League champion has been produced in advance after Arsenal’s defeat in this round.

Arsenal’s stamina is insufficient this season, and it has been caught up by the "Blue Moon" step by step under the advantage of leading Manchester City in the first half. This round of the league is the penultimate round of the Premier League. If Arsenal loses, it will completely miss the Premier League champion. Under such psychological pressure, Arteta’s team really couldn’t stand the test. Facing the relegation team Nottingham Forest, it made a mistake in the 20th minute and passed the ball to the opponent’s feet. Nottingham Forest immediately launched a counterattack and rewritten the score to 1:0.

The defeat of the "Gunners" gave two favors by the way. One was to help Nottingham Forest improve the relegation situation, and the other was to directly give a champion to rival Manchester City. Arsenal led the Premier League for 248 days this season, but finally made a wedding dress for Manchester City, which has never happened in the history of the Premier League.

Originally, Manchester City planned to win the championship after beating Chelsea in this round. Now their match with the "Blue Army" at 11 o’clock tonight has no more significance. Manchester City has completed the first step of the "Triple Crown" puzzle this season, and then they will play the FA Cup final and the Champions League final.

Kane hopes to solve his desire for the championship, and transfer rumors have been raised all the time.

Kane hopes to solve his desire for the championship, and transfer rumors have been raised all the time.

Stay at Tottenham Hotspur and continue to cooperate with Sun Xingmin?

Tottenham Hotspur is in a central position, and he may miss Sun Xingmin’s soul partner harry kane.

Kane hopes to solve his desire for the championship, and transfer rumors have been raised.

Kane may leave Tottenham Hotspur this summer and win the championship trophy.

Tottenham Hotspur launched an arrest operation when their contract with Kane expired in June 2024, but it is generally analyzed that they lack the name of persuasion.

Tottenham Hotspur’s slump has lost the hope of next season’s Champions League, and the Europa League is unlikely. This is also the reason why Kane’s transfer rumors are flexible, because of the connection with Manchester United and Bayern Munich.

Dimitar Berbatov, from Tottenham Hotspur, believes that Kane’s legacy is to stay, not to transfer.

Berbatov said through the British media "90min": "I don’t think Kane will leave Tottenham. At Tottenham Hotspur, his legacy will not be too big to be stained. He will not be allowed to do so, and he is expected to stay.

Then when you say "Tottenham", you will think of Kane. The first thing that comes to mind "Everything he did was incredible," he said.