分类： spa

Absrtact: News production has moved from "primary communication" to "secondary communication" era. In order to do a good job of "secondary communication" news products, the traditional media itself needs to adjust, explore the path from "primary communication" to "secondary communication", update the writing style and reporting form, realize their complementarity, from addition to integration, and achieve the "1+2 > 3" communication intensity.

Keywords: "once spread"; "secondary transmission"; media convergence

More than 30 years ago, the American scholar Itcher Soller Poole first put forward the concept of "media convergence". Today, with the media change of China’s network from fixed network to mobile network, the traditional communication market is shrinking day by day. Then, traditional media have sought "new outlets", and media integration has really become a "frontier phenomenon" of news communication.

The media circles began to make various attempts at "integration". As a result, there are "integration" practices such as central kitchen and media platform. However, after several years of "touching the net", it seems that the traditional media have inevitably encountered obstacles to development on the road of "integrating media".

■ News is more "new" and needs a win-win situation-

Form an "effective secondary communication" of traditional media in cooperation

In 2015, The First Year of Convergence-Annual Report on Media Convergence Development in China compiled by People’s Daily was published. If we count from 2014, China’s media integration has gone through six years. In these six years, mainstream media such as Liberation Army Daily have made various efforts on the road of integration and gained valuable practical experience.

Up to now, all kinds of mobile phone apps developed by the PLA News Communication Center and WeChat official account have achieved "touching the net". However, we must face the reality that in the era of the rapid development of mobile phones from the media, traditional media news is often not direct enough, relatively slow, and the communication effect is not obvious.

In 2019, when President Xi participated in the collective study of all-media era and media integration development in the Political Bureau of the Central Committee, he emphasized that to promote media integration development, it is necessary to enlarge and strengthen mainstream public opinion. In today’s communication era dominated by mobile phones, it is necessary to ensure the effective communication of traditional media news in order to "make the mainstream public opinion bigger and stronger". In other words, traditional media must do a good job of "secondary communication".

On September 20, 2020, the People’s Liberation Army Daily published the article "15 kinds of new clothes, such as new warm training clothes", which was immediately reprinted and released from the "No.1 sentry post" and "Three Musketeers" in WeChat official account, and attached the "buyer show for border guards and soldiers", with both hits exceeding 100,000+.

At the same time, the People’s Army, the Western Army bugle, the Karakorum Guardian and other media in WeChat official account also "re-processed" relevant news within a few hours and quickly pushed it, which once again broadened the communication channel of this traditional news. Compared with traditional newspaper communication, the audience group of new media communication has changed, and the audience coverage is wider through the "secondary communication" on the mobile phone side.

In the mobile phone environment, people get news more according to their personal interests. Therefore, the "secondary communication App" that integrates and edits news according to individual needs is very popular. In 2019, the top 10 domestic news apps were: Today Headline, Tencent News, Netease News, Phoenix News, Sina News, Daily Express, UC Headline, Sohu News, ZAKER News, and a little information.

It is worth noting that in the top 10 apps, although there are some "first-hand news" productions, such as Phoenix News, the self-manuscript rate is relatively high, but most news articles or content productions are from "secondary news". That is to say, the product source of "secondary news" that people pay attention to comes from "primary news", which is the news production platform of traditional media.

The writing style, reporting form and "depth" degree of "primary news" directly affect the quality of "secondary news" products, thus affecting the whole communication chain.

How to make news more "new"?

Today, news products "primary communication" cannot replace "secondary communication", and news products organized by "secondary communication news" have become the mainstream of mass news consumption. How to make the "secondary communication" of traditional media improve the effect and force the traditional media to realize the transformation and development of content and form is a new topic.

■ Deep integration is not "grafting"-

"One-time news" producers should devote themselves to improving product quality.

In the self-media WeChat official account, which walks away from the road of "secondary communication", "No.1 sentry post" leads the communication trend.

In the late autumn of 2020, the People’s Liberation Army Daily published a series of logistics support news about "food, clothing, housing and transportation". Within a month, "No.1 sentry post" successively updated WeChat official account’s article: "New combat uniform, debut!" "Finally! Fifteen new types of border patrols have been installed and collected. ""The People’s Liberation Army is engaged in infrastructure construction at the grassroots level. This must be praised! " "Brother Bing, it is necessary to cool down!" "Finally! Type 20 is loaded and type 19 military products are distributed! " "Live for a long time! The troops distributed field washing machines. "

The same news content, they are good at "secondary processing": repackaging words, collecting videos and photos, integrating screenshots of netizens’ interaction, enhancing publicity resonance through interaction, sincere and grounded expression, which makes people feel the charm of "self-media net text". In addition, they also integrate news links into the page, and concentrate on packaging and pushing to increase the amount of news information.

This kind of "second dissemination news" has also been ridiculed by netizens as "manuscript washing". However, their "click data" of 100,000+proves the desirability of this media convergence operation mode-"secondary communication" can last for the publicity effect of "primary communication".

In the discussion of media convergence, people are generally willing to understand "convergence" as "production transfer" from traditional media to online media, or "content transplantation" from traditional media to online media.

The "production transfer" from traditional media to online media is indeed a style of media integration. However, the successful experience of "No.1 sentry post" reminds us that the better integration mode is not simply to "graft" traditional media to interactive media, build a newspaper electronic database, develop a mobile App, or upload electronic versions and pictures to the network platform to achieve the integration goal.

Because such media convergence is not an open convergence, it is a "closed loop" road of independent production and operation. Mobile phone news communication, "closed loop" form of news communication is difficult to effectively "penetrate". If you want to make traditional news and positive energy enter the mobile phone effectively, it is an effective attempt and choice to get out of "closed-loop communication". Of course, there is not only one way of media integration, but also other "ways".

Media convergence needs communication cooperation. On the issue of media cooperation, a news industry expert once said: "The future path of media integration must be cross-media cooperation between platforms and content producers, and they need to take their own needs, debug themselves, move towards each other and domesticate each other."

In this regard, the author also feels the same way. However, the author and the expert’s views are not completely consistent. What we call communication cooperation is formed on the basis of propaganda division of labor. Only by further division of labor can the quality and productivity of news products be improved together.

"Division of labor" refers to the task decomposition of news content production and "secondary communication" on the mobile phone side. Content producers-producers of "primary news" should strive to improve news quality and communication efficiency, for example, by means of in-depth reports, charts and news links, to improve the extensibility and readability of news products, so that they can better meet the needs of "secondary communication".

The "secondary communication" platform should make better use of the information provided by "primary communication" products, so that it can better achieve the goal of traditional news communication through "secondary communication". At the same time, through the cooperation with the mobile phone platform, it will bring more penetrating communication effects to mainstream news.

■ Sincere and broad fusion mind-

Facing the "secondary communication", do your homework well.

Regardless of "primary communication" or "secondary communication", the key to determining the communication efficiency is the audience.

For a long time, the audience groups faced by traditional media are relatively fixed. Therefore, traditional media and new media should do their homework in terms of voice, reporting angle and depth.

Editors and journalists also need to do their homework. Traditional media reporters face traditional audiences, and their language and reporting angles are relatively solid, but it is difficult to "earn traffic" on the mobile phone side. The voice of new media can meet the needs of most netizens, but it is difficult to fully present it in traditional media, especially in newspapers, so it is difficult to become a business orientation.

Under the development trend of "secondary news dissemination", traditional media should have a broad mind of integration if they want to complete their historical tasks.

What do we need to do?

The first is to improve the quality of "primary communication" content production, and properly invest energy to complete "secondary communication" to ensure the influence of traditional news communication on mobile phone news consumption.

Secondly, we should carefully study the characteristics of the "second spread" news, and make a proper "turn around" when producing the "first spread news": it should be more lively, easy to understand and more enjoyable, and the sentences should not be like official documents or recitations. However, it needs long-term business accumulation and sharpening, and it needs to learn and study the text characteristics of "secondary news dissemination" to form its own style and style.

At the same time, we should abandon traditional writing techniques and increase in-depth reporting in "one-time news dissemination". Editors should accept news stories, learn to write stories and tell stories, so as to make them deeper, livelier and better-looking, and make traditional media have more initiative in communication.

On November 15, 2020, the People’s Liberation Army Daily published a heavy news that the backbone of newly trained cadres had post allowances. In the afternoon, "No.1 sentry post" issued "official announcement! This post allowance has been paid! " A penny. This news commentary, with an unofficial style, made a "second editing" of the newspaper manuscript, explaining the implementation of the policy in a simple way. Within 2 hours of publication, the article reached 47,000 readings.

It can be seen that in the field of "secondary communication", the consciousness and ability of "secondary editing" are needed. On the mobile phone platform, traditional media should not only act as "porters" but also become "architects", and adaptively transform "one-time news dissemination" in the fields of content and interaction.

It needs to be clear here that "secondary editing" is an innovation of "one-time news dissemination". However, if the "secondary news" contains valuable news clues, traditional media should also interpret it quickly. This interpretation mode should focus on in-depth reporting, so as to "renovate" the "old news" again and promote the quality improvement of the "one-time news" product.

In recent years, some people criticize mobile phone news, calling it "increasing traffic and attracting attention", which leads to the prevalence of "fake news and headline party". This phenomenon does exist. We should seriously study the law of "secondary communication" and form our own style of "primary communication news" on the basis of learning, so as to more effectively narrow the distance between traditional news and mobile phone users.

(The author is the head of the combat readiness logistics group of the military news editing room of the People’s Liberation Army newspaper)

　　CCTV News:Paying attention to a special traffic accident is special because in many traffic accidents involving pedestrians, non-pedestrians usually bear the primary or secondary responsibility. However, in a traffic accident in Zhongshan City, Guangdong Province, pedestrians became "perpetrators" and were sentenced to 10 months’ imprisonment and suspended for one year by the First People’s Court of Zhongshan City, Guangdong Province. So, what kind of traffic accident is this? Why was this pedestrian sentenced for this?

　　Pedestrians ran a red light and killed motorcycle passengers.

　　The lady sitting in the dock of the court is the "pedestrian" side of this traffic accident, Hu. The People’s Procuratorate of the First Urban District of Zhongshan City, Guangdong Province accused that at 8 o’clock on the evening of May 27, 2017, when the defendant Hu walked to the first section of the Torch Development Zone in Zhongshan City, he did not cross the road according to the traffic lights on the sidewalk, and collided with a moving two-wheeled motorcycle, causing the victim Zhang who was riding the motorcycle to be injured and died after being sent to hospital for rescue. After forensic identification, Zhang died of severe craniocerebral injury caused by blunt violence on the head and face. After the incident, the defendant Hu was injured and was sent to hospital for treatment.

　　Whether the defendant "ran a red light" is hotly debated by both the prosecution and the defense.

　　The defendant Hu argued in court that the traffic lights at both ends of the crosswalk at the incident section were not automatic, but manually controlled. Before crossing the road, pedestrians need to touch the buttons on the roadside and wait until the green signal lights up before passing. The defendant Hu argued in court that she just forgot to touch the button in a hurry on the night of the incident.

　　What is the impact of monitoring and revealing two details on the trial of the case?

　　In addition, the monitoring screen also reflects two details: before the accident, at the moment when the motorcycle approached the defendant, the defendant had an action of speeding forward; Careful observation of the picture shows that when the defendant crossed the road, there was always a light spot in her hand, which was her mobile phone screen.

　　During the trial, the defendant’s defense lawyer said that when crossing the road, the defendant didn’t talk on the phone while walking, but just crossed the road with his mobile phone.

　　In the monitoring screen, the mobile phone screen in Hu’s hand was always on when crossing the road, and it can be clearly seen that she kept her head down when crossing the road. She did not observe the road conditions and traffic lights in advance, but walked straight ahead with her mobile phone.

　　The traffic police determined that pedestrians were mainly responsible for the accident.

　　After the accident, the police of the traffic police brigade of the local public security organ immediately went to the scene of the incident to conduct an investigation, and made a "Certificate of Road Traffic Accident", which determined that the pedestrian Hu was mainly responsible for the accident. According to the investigation of the traffic police brigade of the Torch Development Branch of Zhongshan Public Security Bureau, Guangdong Province, Miao, a motorcycle driver, also committed a number of traffic violations when the accident occurred. It can be seen from the monitoring collected by the police that after the accident, Miao, a motorcycle driver who fell to the ground, stood up and walked to the victim Zhang, wearing a pair of roller skates on his feet. In addition, when Zou was driving a motorcycle, he and passenger Zhang did not wear safety helmets as required. However, the local traffic police department believes that these behaviors of Miao are just general illegal behaviors during driving, and they have no direct causal relationship with the accident.

　　Chen Dewen, policeman of traffic police brigade of Torch Development Branch of Zhongshan Public Security Bureau: "The accident section is controlled by a traffic light. When pedestrians cross the road, she doesn’t look at the traffic lights and traffic lights at all. When the motorcycle encounters this situation, the brakes don’t rush to the left, but they have already hit the direction, causing pedestrians and motorcycle drivers and passengers to fall to the ground. Pedestrians running red lights are the cause of the accident. "

　　Zhongxin. com, Hangzhou, May 19 (Guo Qichen, Zhang Yuhuan) On the evening of the 18th, with a loud noise, a pedestrian overpass in Hangzhou was hit by a truck and collapsed. For a time, it was hit by the overpass and the road was "stopped". Fortunately, there were no casualties at the scene. On the 19th, Hangzhou Public Security Bureau announced that as of 6: 50 on May 19th, the scene of the accident at Qiutao intersection of Qingchun Road was cleared and traffic resumed. At present, the accident is under further investigation.

The picture shows the scene of the accident. Wang Gang

　　On the evening of 18th, Hangzhou Public Security Bureau issued a police report saying that at about 22: 26 on May 18th, when Ma Moumou (male) was driving a large truck named Anhui SB62** in Qiutao North Road in Hangzhou from south to north passing through Qingchun East Road, the southeast side of the footbridge collapsed due to the collision of vehicles with high loads. Up to now, there have been no casualties. After the accident, the public security organs and rescue forces immediately rushed to the scene for disposal. The driver of the accident has been under the control of the police.

The picture shows the staff carrying out on-site repair and cleaning. Wang Gang

The picture shows the scene of the accident. Wang Gang

　　At 23: 30 on the 18th, the reporter rushed to the scene of the incident, and the bridge body of the collapsed part of the footbridge was still pressed at the end of the red truck. According to a taxi driver who was passing by at that time, two large trucks passed by the road section at the time of the incident, and the cargo was of arched steel frame structure, and the cargo height was significantly higher than the height limit of the overpass. "The first big truck made a loud noise when it passed the overpass. I didn’t expect the second car to hit it directly. At that time, the speed was not fast."

　　Witnesses at the scene told reporters that after the front part of the big truck passed through the overpass, the super-high part of the cargo was pushed to the overpass, and the bridge collapsed and pressed the vehicle after violent vibration.

　　Witnesses recalled that two cars just passed by at that time, but fortunately, the vehicles directly passed through the gap between the bridge and the truck, causing only a slight rub.

The picture shows the scene of the accident. Wang Gang

The picture shows the scene of the accident. Wang Gang

　　Afterwards, the traffic police implemented bayonet diversion measures on the surrounding road sections. The reporter learned from the traffic police at the scene that in order to resume traffic as soon as possible, the scene is being actively repaired and several engineering repair vehicles have arrived at the scene. "But the difficulty is that there is a viaduct above the pedestrian overpass, so the crane can’t lift the collapsed overpass smoothly, and it is difficult to repair it."

　　After a night of accident treatment, the bridge was finally hit and transported away from the scene by a trailer. As of 6: 50 on the 19th, the scene of the accident was cleared and traffic resumed. (End)

　　Xinhua News Agency, Tokyo, July 23rd Japan’s nuclear regulatory agency, the Atomic Energy Regulatory Commission, held a meeting on the 22nd, officially approving the plan of Tokyo Electric Power Company (hereinafter referred to as TEPCO) to discharge nuclear polluted water into the sea at the Fukushima Daiichi nuclear power plant. According to this plan, TEPCO will start to discharge nuclear polluted water next spring if the local government agrees again.

　　Analysts pointed out that in April last year, the Japanese government officially decided to discharge nuclear polluted water into the Pacific Ocean despite strong opposition at home and abroad. Over the past year or so, despite the rising opposition at home and abroad, the Japanese side turned a deaf ear and pushed forward the discharge of nuclear polluted water into the sea, which is extremely irresponsible and will cause serious harm to the global marine environment.

　　This is the Fukushima Daiichi nuclear power plant in Japan, which was shot on April 13th, 2021. (Xinhua News Agency/Kyodo News Agency)

　　Push hard

　　In April this year, Japan Atomic Energy Regulatory Commission ignored domestic and international objections and doubts, and "generally agreed" to TEPCO’s emission plan, forming a draft "review book". After confirming the draft of the "review book" in May, the Committee said that the draft was "no problem" and entered the public consultation session.

　　According to reports, 670 of the more than 1,200 opinions collected publicly are technical opinions, including concerns about the determination of the concentration of nuclear contaminated water and the earthquake resistance of equipment. Despite this, after discussing the opinions collected on the 22nd, the Atomic Energy Regulatory Commission said that TEPCO’s response was "appropriate" and approved its plan to discharge nuclear polluted water into the sea.

　　After the Fukushima nuclear accident in March, 2011, a large amount of nuclear polluted water was produced to continuously cool the nuclear reactor whose core melted. TEPCO has prepared about 1,000 water storage tanks for storing nuclear contaminated water at the Fukushima Daiichi nuclear power plant. With the available capacity of water storage tanks getting less and less, the Japanese government held a cabinet meeting in April last year and formally decided to filter and dilute these nuclear polluted water and discharge it into the sea.

This is the nuclear sewage storage tank of Fukushima Daiichi nuclear power plant, Japan, which was photographed on February 13, 2021. (Xinhua News Agency/Kyodo News Agency)

　　Analysts pointed out that although the emission plan was nominally formulated by TEPCO, in fact, it could not be completed without the participation and support of the Japanese government.

　　According to Japanese media reports, in addition to promoting the approval of emission plans, Japan is also stepping up the construction of sea-discharge pipelines. At the end of April this year, TEPCO started the construction of the outlet of the submarine tunnel for discharging nuclear polluted water, with the goal of completing related projects in April 2023.

　　make irresponsible remarks

　　At present, all parties are generally concerned about the impact of Japan’s discharge of nuclear polluted water on the marine environment and people’s health in countries along the Pacific Ocean. At the same time, questions are raised about the legitimacy of the nuclear polluted water discharge scheme, the reliability of Japanese data, the effectiveness of purification devices and the controllability of environmental impact. Grossi, Director General of the International Atomic Energy Agency, pointed out in an interview last year that Japanese nuclear waste water discharged into the Pacific Ocean should not cause environmental damage.

　　The International Atomic Energy Agency set up a technical working group to visit and evaluate Japan twice. So far, it has not reached a conclusive opinion on Japan’s sea discharge plan, and at the same time, it has put forward many clarification requirements and improvement opinions. China and Russia submitted a joint technical questionnaire to the Japanese side, and they still haven’t received feedback from the Japanese side. Not long ago, the leaders’ meeting and foreign ministers’ meeting of the Pacific Island Forum also expressed serious concern about related issues.

　　In this regard, the Japanese side not only deliberately avoided these questions, but also made irresponsible remarks and tried to cover up the harm. The Japanese side claimed that before the Fukushima nuclear polluted water was discharged into the sea, it had to be filtered by "Multi-nuclide Removal Equipment" (ALPS) to remove more than 60 radioactive substances. Tritium, which is difficult to be removed by the equipment, will be diluted to a concentration far lower than the Japanese national standard and discharged into the sea. The Japanese side also confuses the concept and confuses nuclear polluted water with waste water, saying that waste water discharged from nuclear power plants all over the world contains tritium, and it is safe to dilute it and discharge it into the sea.

　　In fact, Fukushima nuclear contaminated water is not tritium-containing wastewater discharged during the normal operation of nuclear power plants, and the radioactive substances contained in it are extremely complex, so it is doubtful whether it can be effectively removed. Given that the Japanese government and TEPCO have many dishonest records in dealing with the Fukushima nuclear accident, their statements are unconvincing.

　　Japanese media have found out that there are many radioactive substances in Fukushima nuclear polluted water beyond the standard except tritium. TEPCO also admitted that more than 70% of the nuclear polluted water treated by ALPS does not meet the discharge standards and needs to be filtered again.

　　strongly oppose

　　There have been a lot of doubts and objections in Japan and the international community about Japan’s plan to discharge nuclear polluted water into the sea. The statement made by the Japan Atomic Energy Regulatory Commission on the 22nd once again aroused serious concern, and all parties urged Japan to cancel the wrong decision to discharge nuclear polluted water into the sea.

On April 13, 2021, protesters opposed the discharge of Fukushima nuclear polluted water into the sea outside the Prime Minister’s residence in Tokyo, Japan. (Photo by Xinhua News Agency reporter Du Yiyi)

　　People from Tokyo, Chiba and Fukushima held protests that day. The people who participated in the event said that the decision of the Atomic Energy Regulatory Commission is related to the future of Fukushima and the marine environment, but it is very irresponsible to make such an important decision without fully informing the Japanese people. Some people also said that they are resolutely opposed to discharging nuclear polluted water into the sea, and Japan can no longer pollute the ocean and pollute the earth.

　　The National Federation of Fishery Associations of Japan held a meeting in Tokyo a few days ago and unanimously adopted a special resolution of "reaffirming the position of resolutely opposing the discharge of nuclear polluted water from Fukushima into the sea". This is the third time that the group has passed a resolution against the discharge of Fukushima nuclear polluted water into the sea.

　　Japan’s irresponsible behavior triggered strong opposition from neighboring countries. The South Korean government said on the 22nd that it was worried about the Japanese nuclear regulatory agency’s approval of discharging pollutants into the sea, and it would take countermeasures. At the same time, South Korea will also strengthen cooperation with the International Atomic Energy Agency and strengthen the detection of domestic marine environmental radiation.

　　China’s Ministry of Foreign Affairs reiterated on the 22nd that the disposal of nuclear polluted water in Fukushima is related to the global marine environment and the public health of Pacific Rim countries, and is by no means a private matter of Japan. China once again urges Japan to earnestly fulfill its due international obligations, dispose of nuclear polluted water in a scientific, open, transparent and safe way, and stop pushing the plan of discharging the sea. The Ministry of Foreign Affairs of China emphasizes that before full consultation and agreement are reached with stakeholders and relevant international institutions, shall not start the discharge of nuclear polluted water into the sea without authorization. If Japan insists on putting its own self-interest above the international public interest and taking a dangerous step, it will pay the price for its irresponsible behavior and leave a historical stain.

Hengchi Automobile was born in 2019, and in August 2020, six models of Hengchi 1, Hengchi 2, Hengchi 3, Hengchi 4, Hengchi 5, and Hengchi 6 were released, covering passenger car models such as sedans, coupes, SUVs, MPVs, and crossovers, which caused quite a stir at the time. In 2021, due to the financial crisis of the head office Hengda and the impact of the global epidemic on the automotive industry chain, Hengchi automotive products were blocked, and the mass production time of the first model was repeatedly delayed. The good news is that the first model of Hengchi Auto, Hengchi 5 finally opened the reservation on the evening of July 6, will be delivered in October this year, the pre-sale price is 179,000 yuan, and it provides a series of car purchase policies such as lifetime quality assurance of the vehicle, 15 days for pickup and refund. Hengchi Auto officially also said that Hengchi 5 is "the best pure electric SUV model within 300,000 yuan", so what confidence does Hengchi 5 dare to position it like this? The following AM mirrors will analyze.

Stylish appearance and strong recognition

In terms of appearance, Hengchi 5 was designed by Shiro Nakamura, the world’s top styling master. It adopts the closed air intake grille commonly used in pure electric models, with "Y" LED headlights and blackened lower surroundings, so that the entire front face is very recognizable. On the side of the body, the design of the suspended roof, 21-inch wheels and hidden door handles highlights the sports genes of the vehicle. In terms of body size, the length, width and height of Hengchi 5 are 4725 × 1925 × 1676mm respectively, and the wheelbase is 2780mm. This body size is completely comparable to GLC, and other models.

The interior has a strong sense of technology and rich intelligent configuration

In terms of interior, Hengchi 5 is equipped with a 10.25-inch meter, 14.6-inch central control and 10.25-inch co-pilot screen style 3D curved triple screen, with a length of 1.2 meters, and advanced Asahi nitrate aluminum silica glass raw materials, not only anti-glare, anti-reflection, anti-fingerprint, touch response is sensitive, but also the display is clearer, with a leapfrog interactive experience. In addition, these three screens also support application synchronization display, and the main and co-pilot screens can be operated in separate screens, which has a strong sense of technology.

Hengchi 5 is also equipped with a rare oversized openable skylight in the same class, with a width of 850mm and a length of 1240mm, providing a good lighting effect and a panoramic view of the scenery along the way.

As the "best pure electric SUV model within 300,000 yuan", Hengchi 5’s smart cockpit is of course not bad. It adopts Qualcomm’s third-generation Snapdragon digital cockpit platform and is equipped with Qualcomm 8155 car-grade chips. The computing power is twice that of ordinary chips, and it is also fully equipped with 5G network. Based on these powerful hardware, Hengchi 5 can realize multi-sensory human-machine interaction, including facial recognition, emotion recognition, multi-screen interaction, gesture interaction, voice interaction, etc.

Peer-leading voice interaction

The humanized AI intelligent assistant "Xiaochi" carried by Hengchi 5 adopts Baidu’s latest generation of AI voice. The automatic speech recognition rate is industry-leading, and the number of interactions has accumulated more than 3.30 billion times. When you need it, just call "Hello Xiaochi" to control the vehicle’s air conditioning, windows, navigation, music and other functions. And it supports one wake-up, continuous listening, multi-round interaction, and random interruption, which is very convenient. In addition, "Xiaochi" will also remind the driver according to the driver’s mood changes. For example, when the driver is happy, "Xiaochi" will take the initiative to interact. When the driver is sad, "Xiaochi" will recommend whether to play soothing music for you, etc., with a very high-level intelligent interaction experience.

The functions of the mobile smart APP are also very powerful, with advanced functions such as mobile phone remote control of the car, reservation charging, AR car viewing, Bluetooth remote control parking, and intelligent itinerary planning.

Powerful and fully driver-assisted

Hengchi 5 has L2.5 + H-PILOT intelligent driving assistance, equipped with Mobi leye vision chip, 1 monocular camera, 4 surround camera, 5 millimeter wave radar, 12 ultrasonic radar, so that the vehicle can cope well in the face of various road conditions. In terms of intelligent driving, Hengchi 5 is equipped with 19 advanced intelligent driving auxiliary features such as full speed domain adaptive cruise, lane keeping, and traffic congestion assistance.

In terms of vehicle performance, Hengchi 5 adopts the new energy vehicle 3.0 chassis architecture acquired from Germany Benteler, and then the H-PLATFORM 3.0 extremely intelligent pure electric platform developed by Bosch and EDAC. It is equipped with Bosch United’s high-efficiency three-in-one electric drive system, which has the advantages of small size, high transmission efficiency and fast response speed. In terms of power, Hengchi 5 has a maximum power of 150kW, a maximum torque of 345N · m, a zero-to-100-kilometer acceleration of 7.8 seconds, and a 100-kilometer-to-zero braking distance of 34.5 meters. In terms of vehicle battery life, Hengchi 5 uses a 72.8kwh lithium iron phosphate battery from Ningde Times, with a CLTC cruising range of 602km. The CLTC has a minimum energy consumption of 13.8kwh per 100 kilometers, and a fast charge of 30% -80% only takes 28 minutes. In terms of battery protection, Hengchi 5 uses a three-dimensional design of super thermoformed steel and an ultra-high-strength steel through-seat beam, as well as a steel-aluminum mixed threshold energy absorption space to ensure the safety of the battery.

Network building for sales and after-sales services

Regarding the sales and after-sales services network of Hengchi Automobile, Hengchi Automobile will set up 200 experience centers and authorized agent stores in Beijing, Shanghai, Guangzhou, Tianjin and other cities this year in the mode of direct sales and authorized agents. And signed a strategic cooperation agreement with Huasheng and Bosch, the leading auto repair chain brands in the country, to layout 313 after-sales services outlets in 235 cities across the country.

In terms of charging services, Hengchi APP is connected to 563 charging pile operators such as State Grid, Telephone, China Southern Power Grid, and Xingxing Charging through the Xingwang charging platform, covering 31 provinces and more than 300 cities across the country, greatly enhancing the charging convenience of vehicles.

AM mirror summary:

Hengchi Automobile is very important in Hengda, and Hengda has even formulated "the goal of transforming to the new energy automobile industry, and forming an enterprise structure dominated by new energy vehicles and supplemented by real estate in 10 years." It is not difficult to see Hengda’s dedication to new energy vehicles. And Hengchi 5 did not disappoint everyone, whether it is the appearance, or the performance of the interior is not bad, as well as the same level of leading intelligent configuration, strong power and 179,000 yuan price, so that Hengchi 5 in the same class of models has a very good cost performance, plus 15 days after the car can be returned and refunded, 3 years 60% off repurchase, vehicle lifetime quality assurance, three electric lifetime quality assurance and other car purchase policies, but also once again push up Hengchi 5 cost performance, so for such a cost-effective vehicle will be excited?

　　The long Yangtze River water rushes into a new era. In July 2013, General Secretary of the Supreme Leader visited Yangluo Container Port Area of Wuhan Xingang in the rain, stressing that the Yangtze River basin should strengthen cooperation, give full play to the role of inland river shipping, develop river-sea combined transport, and turn the whole basin into a golden waterway. In the past ten years, the General Secretary has held three symposiums, made many investigations along the Yangtze River, personally planned, personally deployed and personally promoted the implementation of the major strategy for the development of the Yangtze River Economic Belt, which has promoted a turning point in the ecological restoration and environmental protection of the Yangtze River Economic Belt and made historic achievements in economic and social development. The Yangtze River shows a new atmosphere.

　　Striving for a new journey, the Yangtze River Economic Belt is playing an extremely important role in Chinese modernization. The Yangtze River Economic Belt covers 11 provinces and cities along the Yangtze River, spanning the three major sectors of China’s east, west and east. Its population size and economic aggregate account for half of the country’s total, with outstanding ecological status and great development potential. The Yangtze River has created a thousand-year cultural context from Bashan Shushui to Jiangnan Water Town, and cultivated Chinese civilization. From a strategic and long-term perspective, we should deeply understand the great significance of the Yangtze River to the construction of a strong country and national rejuvenation, and strive to make the Yangtze River Economic Belt the main battlefield for China’s ecological priority and green development, unblock the domestic and international double-circulation aorta, and lead the main force for high-quality economic development.

　　Through the ongoing thematic education, the cadres in party member in the Yangtze River Valley should profoundly grasp the world outlook and methodology of the Supreme Leader’s Socialism with Chinese characteristics Thought in the new era, persist in integrating theory with practice, integrate learning with thinking, and demonstrate new achievements in promoting work through learning. We must uphold the people first, constantly meet the people’s growing needs for a beautiful ecological environment, solidly promote the equalization of basic public services, and promote the obvious improvement of people’s living standards. We must adhere to the problem orientation, conduct in-depth research on the hot, difficult and painful issues that restrict the high-quality development of the Yangtze River Economic Belt, find out the real situation, identify the crux of the problem, and propose countermeasures. It is necessary to adhere to the concept of system, promote the coordinated management of the upper, middle and lower reaches of the Yangtze River, rivers and lakes, the left and right banks, and the main tributaries, and promote the interactive cooperation and linkage development of various regions. We should keep an open mind to the world, raise the level of opening up, expand investment and trade, and promote people-to-people exchanges.

　　Great things in the world must be done in detail. We should put the restoration of the ecological environment of the Yangtze River in an overwhelming position, make great efforts to protect it, not to develop it, and comprehensively improve the efficiency of resource utilization on the premise of strictly protecting the ecological environment; We must strive to build a modern industrial system, be brave in innovation, and comprehensively shape new advantages of innovation-driven development; It is necessary to promote the smooth domestic circulation and strengthen the co-construction and sharing of ecological environment, infrastructure and public services; It is necessary to improve the quality and level of international circulation, coordinate the opening of coastal areas along the Yangtze River and inland areas, and promote the development of the Yangtze River Economic Belt and the integration of the "Belt and Road"; It is necessary to take the opportunity of speeding up the construction of the Yangtze River National Cultural Park to protect, inherit and carry forward the Yangtze River culture, continue the historical context and strengthen cultural self-confidence.

　　The great river flows endlessly, and development never stops. All provinces, cities and relevant state departments in the Yangtze River Basin should thoroughly implement the spirit of the important speech and instructions of the Supreme Leader General Secretary on promoting the development of the Yangtze River Economic Belt, establish a correct view of power and achievements, maintain historical patience and strategic determination, stick to the goal and make contributions for a long time, draw a blueprint to the end, and work one after another to solidly promote the high-quality development of the Yangtze River Economic Belt, make new contributions to the realization of Chinese modernization, and ensure that the clear water of one river will last for generations and Hui Ze for generations.

　　The General Office of the State Council issued the Guiding Opinions on Accelerating the Innovation and Development of Medical Education (hereinafter referred to as "Opinions") on the 23rd, and made systematic arrangements from the aspects of comprehensively optimizing the training structure of medical talents, fully improving the quality of medical talents training in colleges and universities, deepening the reform of resident training and continuing medical education, and improving safeguard measures.

　　According to the Opinions, by 2025, the discipline structure of medical education will be more optimized, and the management system and mechanism will be more scientific and efficient; A high-level medical personnel training system has been basically established, and the quality of training has been further improved. The incentive mechanism for the use of medical talents is more perfect. By 2030, a higher-level medical personnel training system with China characteristics will be established, and the ability of medical scientific research and innovation will be significantly improved, and the ability to serve the health cause will be significantly enhanced.

　　What changes will take place in medical education in the future? How to make medical education become an important cornerstone of the development of health care? In this regard, the reporter interviewed the relevant officials of the Ministry of Education, the National Health and Wellness Commission and state administration of traditional chinese medicine.

　　Comprehensively optimize the training structure of medical talents

　　Maintaining the health of hundreds of millions of people can not be separated from the skilled and sufficient medical staff. So, how to optimize the training structure of medical talents?

　　According to the relevant person in charge of the Ministry of Education, there are still some structural problems in the training of medical talents, mainly in the fact that the overall enrollment scale of medical education is large, but the overall level is low, the shortage of general practitioners and high-level public health talents is obvious, and the training of high-level compound medical talents also needs to be strengthened.

　　The "Opinions" put forward that the level of medical professional education should be improved, higher vocational nursing education should be vigorously developed, undergraduate clinical medicine and traditional Chinese medicine education should be steadily developed, and the enrollment scale of graduate students should be appropriately expanded. Efforts will be made to strengthen the construction of medical disciplines, increase the layout and support of medical and related disciplines, optimize the professional structure of disciplines, and vigorously promote the construction of disciplines such as anesthesia, infection, severe illness and pediatrics and the training of professional talents. Strengthen the training of general practitioners, gradually expand the scale of training free general practitioners who serve the grassroots, and train a number of higher vocational directional medical students for village clinics and township hospitals in remote and poor areas in light of the actual situation, and accelerate the training of general practitioners who combine prevention with treatment.

　　At the same time, we will systematically plan the teaching system of general practice, strengthen the general practice education for all medical students, and build about 100 national demonstration bases for general practice teaching. Accelerate the reform of the general practitioner’s salary system and expand the career development prospects of general practitioners. In addition, it is necessary to speed up the construction of high-level public health personnel training system and high-level compound medical personnel training, build a number of high-level public health colleges, take the master’s degree training plan of public health as the main training plan of public health postgraduate education, create and develop public health doctoral degree education, and increase the supply of high-level professional personnel.

　　Improve the quality of medical education personnel training

　　Quality is the lifeline of medical education. According to the relevant person in charge of the Ministry of Education, medical education in colleges and universities is an important foundation for the three-stage continuum of medical personnel training. One of the key tasks of this reform and innovation is to comprehensively improve the quality of medical personnel training in colleges and universities.

　　"First of all, it is necessary to improve the quality of imported students, build a number of first-class medical schools based on high-level universities, expand the enrollment scale of undergraduate medical majors in institutions affiliated to the central department, and increase support for medical education in the’ Strong Foundation Plan’. Cultivate benevolent medical talents and build about 600 first-class professional construction points for medical undergraduates. Strengthen the construction of grassroots teaching organizations such as teaching and research sections, strengthen the training of nursing professionals, and enhance students’ critical thinking and clinical practice ability. " The person in charge said. At the same time, the "Opinions" proposes to inherit and innovate the development of Chinese medicine education, concentrate superior resources to make the main specialty of Chinese medicine bigger and stronger, carry out the nine-year education of integrated traditional Chinese and western medicine on a pilot basis, and cultivate fewer but better, high-level and high-level talents of integrated traditional Chinese and western medicine. Consolidate the main position of medical personnel training in affiliated hospitals of colleges and universities, and strive to promote early clinical, multi-clinical and repeated clinical practice for medical students.

　　In addition, it is necessary to establish and improve the quality evaluation and certification system of medical education. Accelerate the professional accreditation of medical education, build a medical education accreditation system with full coverage of medical majors, and establish a medical education accreditation system with China characteristics and international substantive equivalence.

　　Deepen the training of residents and ensure that medical staff receive continuing medical education.

　　"In terms of ensuring the reasonable treatment of residents, first, the residential training base is required to formulate standards for the payment of salaries and benefits for trainees, and tilt to the shortage of majors such as general practice and pediatrics. Second, the residential training base will sign a labor contract with the training target recruited by the society according to law, clarifying the rights and obligations of both parties. After the labor contract expires, it will be terminated according to law, and the training target will choose their own jobs. Third, graduates of ordinary colleges and universities who are recruited for the society and are qualified to live and train in medical and health institutions in the same year are treated equally in terms of recruitment, dispatch and settlement. Fourth, clinicians with bachelor’s degrees who have passed the residence and training are treated equally with graduate students majoring in clinical medicine and traditional Chinese medicine in terms of personnel recruitment, professional title promotion and remuneration. " The relevant person in charge of the National Health and Wellness Commission said.

　　"In view of the shortcomings of medical staff’s knowledge and skills exposed by the COVID-19 epidemic, on the basis of emphasizing the knowledge of medical ethics, laws and regulations as compulsory courses in the past, it is further clearly required to make public health knowledge and skills such as emergency and severe rescue, infection and self-protection, prevention and control of infectious diseases, health education as compulsory courses for medical staff. At the same time, the situation of medical staff receiving continuing medical education is included in the necessary content of their annual performance appraisal. " The person in charge also said that in terms of funding guarantee, employers are required to increase investment, extract and use employee education funds according to laws and regulations, and ensure that all on-the-job medical personnel receive continuing medical education and vocational retraining.

　　Ensure that the innovation, development and reform measures of medical education are implemented

　　The innovation and development of medical education is a complex systematic project, which needs the coordinated promotion of education, health, development and reform, finance, human society and other departments.

　　Therefore, the Opinions put forward specific safeguard measures from three aspects. The first is to strengthen organizational leadership. Relevant departments should further strengthen the comprehensive management and overall planning of medical education, and coordinate and solve problems related to the innovation and development of medical education. All localities and relevant departments should incorporate the innovative development of medical education into the local economic and social development plan and the key work plan of the department.

　　The second is to implement major national strategic projects. Co-ordinate the financial resources of all parties, strengthen the investment guarantee for medical education, support the construction of national and regional medical education development bases, first-class medical schools, high-level public health colleges, basic medical research and innovation bases, national resident training demonstration bases, and continuing medical education informationization, and increase the support for medical colleges from the central budget.

　　The third is to ensure the investment of funds. Actively support the innovative development of medical education, reasonably determine and timely adjust the standard of per capita fixed funding and housing and training subsidies for medical majors according to financial resources, price changes and training costs, and local people’s governments at all levels shall implement their investment responsibilities in accordance with regulations. (Beijing, September 23 rd, our reporter Jin Haotian)

　　BEIJING, Oct. 22 (Zhang Xu) Recently, "mutual insurance" has caught on fire, with more than 3.3 million fans in just three days, but many people may not really understand "mutual insurance".

　　Many netizens are curious, "Usually 1 cent, serious illness becomes 300,000?" So, what kind of insurance does mutual insurance belong to? What’s the difference with the mutual help platform on the Internet? Can you replace critical illness insurance?

　　What is "mutual insurance"?

　　Recently, Ant Insurance and Xinmei launched "mutual insurance" with each other: 0 yuan, an ant member (under 60 years old) with sesame score of 650 or above, joined, and paid a certain amount every month, and could enjoy 100,000 or 300,000 security funds covering 100 kinds of serious diseases.

　　"Mutual insurance" actually belongs to a kind of mutual insurance. At present, there are only three mutual insurance agencies in China, and Xinmei Mutual is one of them.

　　For most people in China, mutual insurance is a new thing. In fact, mutual insurance has a mature practice and wide application in the world, and it is not only used to protect serious illness.

　　"For example, in Japan, mutual insurance accounts for 80% of its insurance industry." Wang Xujin, director of the Insurance Research Center of Beijing Technology and Business University, told the reporter, "The biggest difference from joint-stock insurance is that the applicant and beneficiary are the same, which avoids moral hazard."

　　For example, joining "mutual insurance" means joining a mutual aid organization, sharing the expenses at ordinary times and getting protection when necessary.

　　After the insured person is diagnosed with the disease, he only needs to take photos with his mobile phone and upload relevant vouchers, and he can get the security money at one time without objection, with the amount of 100,000 or 300,000. If you don’t want to share it halfway, you can quit at any time, and you can join at any time after quitting.

　　Fang Yong, the person in charge of "mutual insurance" products, said that general insurance products will be priced according to the incidence of diseases, and users need to pay fixed premiums first. The user 0 yuan joins the "mutual insurance", and the subsequent expenses will be shared according to each payment case. If you have it, you will be exempted, and the threshold is very low.

　　To give a simple example, if 100 people join the "mutual insurance", one person is seriously ill, and the treatment fee exceeds 300,000 yuan, which will be shared among everyone, and everyone will have to pay 3,000 yuan each in the current period. If no one is sick, then there is no need to pay.

　　Will there be no limit to the monthly payment?

　　Although the threshold for 0 yuan’s participation in "mutual insurance" is very low, based on the principle mentioned above, some people are worried that there will be more and more money to be paid for subsequent sharing, and there is no upper limit.

　　In reality, the possibility of this situation is very low.

　　Ceng Zhuo, chief actuary of Xinmei Mutual, told the reporter that in fact, the probability of serious illness is not high. According to his estimation, the user’s share of expenses in the first year may be between 100-100 200 yuan.

　　As of the afternoon of the 19th, there were more than 3.3 million "mutual insurance" users. Some netizens are concerned that "mutual insurance" is shared according to the actual monthly claim amount. Can it cost less to join when 100 million people join the insurance?

　　In this regard, some people in the insurance industry told reporters: "Statistically, when there are enough samples, the ratio of the number of patients to the total number of participants will remain stable, so after the number of participants exceeds a certain number, the amount shared by each person will not change greatly."

　　Can mutual insurance replace the traditional critical illness insurance?

　　Some netizens said: The sharing price of "mutual insurance" is much lower than that of critical illness insurance. Can it replace critical illness insurance?

　　Yin Ming, president of Ant Financial Insurance Group, clearly replied that "mutual insurance" cannot replace the existing critical illness insurance.

　　First, the amount of "mutual insurance" is not high enough. The amount of protection under 39 is 300,000, and the amount of protection between 40 and 59 is 100,000. In reality, the medical cost of patients and families with major diseases is much higher than this amount.

　　The "2017 Claims Report" issued by Luen Thai Metropolitan Life Insurance Co., Ltd. shows that in 2017, the per capita compensation for major diseases was about 200,000 yuan. With the use of targeted therapy and other means, the cost of 400,000-500,000 yuan has become common.

　　Second, the guarantee period of "mutual insurance" is not long enough. "Mutual insurance" will automatically quit after the age of 60, and the data of "Experience Incidence Table of Major Diseases in China Life Insurance Industry (2006-2010)" shows that the incidence of major diseases is increasing with age. Mutual protection does not work when it is most needed.

　　Therefore, "mutual insurance" is more as an aid to critical illness insurance, which can benefit more groups lacking commercial health protection.

　　What’s the difference between it and a mutual help platform?

　　Helping each other is a prominent feature of mutual protection. There have been similar mutual aid platforms on the Internet before, such as "Water Drop Mutual Assistance" and "Quark Alliance".

　　However, there are fundamental differences between the two, and many online mutual aid platforms belong to mutual help communities. "And ‘ Mutual insurance ’ It is an insurance product that has been filed with China Banking and Insurance Regulatory Commission. " Ceng Zhuo said that "mutual insurance" is a one-time full rigid payment, which is also different from "how much you receive and how much you pay" for network mutual assistance.

　　Ceng Zhuo said that in addition to information disclosure in accordance with laws and regulations, "mutual insurance" also introduced two major measures: first, set up a publicity system and accept the supervision of all members; The second is to introduce blockchain technology to ensure that information cannot be tampered with. In addition, the personal information of the publicized person will also be kept strictly confidential.

　　In other words, "mutual insurance" is an insurance product with controllable risks, while "water drop mutual assistance" and "quark alliance" are not insurance and are not subject to financial supervision. (End)

　　The police of Linfen Public Security Department of Taiyuan Railway Public Security Bureau are on duty in the snow to ensure the safety of Spring Festival travel rush passengers. Photo by Bao Dongsheng (image China)

　　Xiamen Airlines Tianjin Maintenance Base is pre-defrosting before the flight to ensure the safe operation of the departing aircraft. Wang Yixin’s photo report in Guo Haitao

　　The Xiangyang EMU of Wuhan EMU in Xiangyang, Hubei Province uses the diagnostic engineers to inspect the EMU at night to ensure the safe operation of the high-speed rail and the safe travel of passengers. Xie Yongshe (Image China)

　　On the flight CZ3586 of China Southern Airlines from Guangzhou to Pudong, Shanghai, the flight attendants are taking good care of unaccompanied children. Li gang Wang Ziwei’s photo report

　　Law enforcement officers of Chongqing Wushan Marine Department give safety tips to passenger ferries to ensure the safety of Spring Festival travel rush on the water and ensure the safe travel of people along the river. Chang Biluo He Li’s photo report

　　Shandong Maritime Safety Administration, Beihai Rescue Bureau and Beihai Navigation Support Center jointly launched a three-dimensional cruise in the Bohai Strait to ensure the safe, orderly and smooth Spring Festival travel rush at sea. The picture shows the boat participating in the joint cruise accompanying the passenger ship from Yantai to Dalian. Photo by Tang Ke (Image China)

　　Migrant workers from Fushun County, Zigong City, Sichuan Province took a special bus home. Xinhua News Agency reporter Yan Bingjie photo

　　In Shandan Highway Section of Zhangye Highway Development Center, Gansu Province, the snow removal vehicle carries out daily snow removal on the mountain section of G307 line to ensure the smooth journey in Spring Festival travel rush. Photo by Zhang Xiaotian (image China)

　　Spring Festival is the most important festival in Chinese. Spring Festival travel rush, the largest periodic population migration in the world.

　　Spring Festival travel rush has it every year, and this year is unusual. As the epidemic prevention and control has entered a new stage, the cross-regional personnel flow has accelerated, and the travel needs accumulated in the past three years, such as returning home for the New Year, visiting relatives and friends, and sightseeing, have been released. According to preliminary research, the total number of passengers in Spring Festival travel rush this year was about 2.095 billion, an increase of 99.5% over the same period of last year, and it recovered to 70.3% in the same period of 2019, showing a rapid recovery and upward trend.

　　Take the high-speed train, fly, take the bus and go on road trip, and choose a variety; Overtime on the route, additional classes, convenient transfer, and extended operation time of public transportation and subway provide strong support; Scan code to enter the station, travel without paper, and take smart cars, and take measures to facilitate the people and benefit the people … … The extensive traffic network and meticulous service guarantee provide comfortable and convenient conditions for people to travel, which makes people celebrate the Spring Festival holiday with great expectation.

　　During the period of Spring Festival travel rush, in order to make hundreds of millions of tourists "walk well" and "walk well", the employees in various regions, departments and transportation fronts diligently stick to their posts, and strive to build a safe Spring Festival travel rush, a healthy Spring Festival travel rush, a convenient Spring Festival travel rush and a comfortable Spring Festival travel rush, so that Spring Festival travel rush can release deep warmth.

　　"Today’s China is a vibrant China." In 2023, Spring Festival travel rush will burn the vigorous vitality of floating China, which reflects the gratifying momentum of economic recovery, and also indicates the broad prospects of China’s development. In the new year, let’s help each other in the same boat, unite as one, roll up our sleeves and work hard. As long as we are confident and strive for progress steadily, we will certainly achieve our set goals!

　　(Reporter Liu Zhiqiang)

Encounter golden monkey

Walking into the field research base of golden monkey in Dalongtan, the snow is covered, and the warm sunshine shines through the treetops to the snow, which makes the golden monkey group particularly energetic. You will find yourself in the golden monkey kingdom, where smart golden monkeys are either hidden in Shan Ye or active in the Woods. They are the most interesting stars in Shennongjia tourist attractions.

In Shan Ye, the awakened golden monkey, alive and kicking in the rime and ice hanging, swims and frolics in succession, which is full of interest. Golden monkeys are in groups of three or five, combing each other’s golden hair and enjoying sunbathing in the snow leisurely.

After eating, the golden monkey jumps and fights on the branches, or the family hugs to resist the cold, or the husband and wife love each other and care for their hair, or wrestle and wrestle in the snow, bringing beautiful vitality to the ice and snow world. This scene always attracts many tourists to stop and watch, linger and forget to return, and attracts many photographers every year.

Shennongjia golden monkey is a unique primate species in China, which is an endangered and rare animal under national first-class protection. Shennongjia, the roof of Central China, has a unique geographical environment and climate, which is very suitable for the survival of golden monkeys. Their faces are sky-blue, their nostrils are upturned, their mouths are big and prominent, their tails are almost the same length as their bodies, and they have soft golden hair, which is as bright as silk, agile and cute!

The winter in Shennongjia is particularly long, and there is not much food for golden monkeys. Therefore, in autumn and winter, Shennongjia forest area adopts artificial food replenishment to protect golden monkeys from extreme weather stress.

Come and meet the golden monkey in Shennongjia!

Original title: "[How to play in Shennongjia in winter] Meet the fairy golden monkeys in Shennongjia and watch them scatter in the snow! 》

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